Commercial market ups and downs is a very common thing for the enterprise, consumer electronics is no exception. Following Nokia, Motorola mobile phone sector hands, another veteran
smartphone vendors - Blackberry from Canada, is also very likely to exit
the mobile phone market.
Sales fell sharply market share of less than 1%
BlackBerry's
decline is not new, in the iPhone and Android occupy more than 90%
market share in the case, leaving only the poor blackberry 0.4% (IDC
2014 global smart phone data). Although
the new CEO John Chen has taken a series of actions, such as selling
assets, reducing costs, but the effect is relatively limited. John Chen said recently that if the BlackBerry is no way to fast profit, is likely to withdraw from the mobile phone market. Bloomberg's report also pointed out that the BlackBerry worse
long-term drag on earnings the company's shareholders, increasing assets
and liabilities and stick to it may not be a good idea.
Blackberry
latest quarter results, its sales were $ 263 million, compared to last
year fell by 31%, which is obviously a disappointing figure. Although
dominant in the John Chen, blackberry developed a series of new
machines as PassPort, Classic, etc., but compared to the latest iPhone,
Samsung Galaxy, BlackBerry not only these alternative, when Nothing,
perhaps the world no longer needs a full keyboard and BlackBerry OS.
BlackBerry is the last chance for Android?
BlackBerry continued survival can only count on the Android
Last chance to put in front of blackberry, may be Android. According to reports, the BlackBerry is developing two Android phones, code-named "Venice" and "Prague". By
leaked photos, the BlackBerry has not abandoned its traditional full
keyboard design, product shape and present almost no change. Does
not exclude the market, there are still some users like the full
keyboard design, but enough to help BlackBerry users are profitable? If a different point of view, there is no full keyboard Blackberry or Blackberry do? Why should users have to abandon the hands of the iPhone and Galaxy, select BlackBerry Android?
Obviously,
before the BlackBerry is a bad situation: the sluggish market, the
future of poor earnings, shareholder complaints and uncertain, perhaps
Android is a chance, but there may not be.
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Sunday, July 26, 2015
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